If you haven’t heard yet by 2020 the internet will be 80% video. Are you ready?
Looking back this is no surprise. It all started when books turned into newspapers. Magazines into blogs. Radio shows became television shows. If you’re old enough remember let’s not forget when Blockbusters turned into Redbox. Still recovering over that one. Now we have the internet, which began with words and is progressing to consistent video.
This means you’re going to have to step your game up with your video and editing work. Ask yourself first, How serious am I about blogging?
Influencers and bloggers alike are producing work good enough to be featured on television. Brands and readers will be expecting you to do the same. Personally speaking, I caught wind of this after researching and eyeing my fave online social media curators. To be the best you’re going to have to compete with the best.
Being on the internet its so easy to be forgotten and video helps add to visibility and appeal to others.
Take a look around and take heed to how live video is becoming more of a thing. For example Periscope, YouTube Now, Facebook Live, and Snapchat in its own right.
These are all things to keep an eye out for. You don't want to be left behind or worse forgotten.
Sure it's easy to hire someone to shoot and edit your footage, but over time you’ll be spending more money doing it. As a content creator, it’s imperative to be self-sufficient. Again how bad do you want this?
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I didn’t wake up one morning knowing how to edit I’ve spent hours doing it to get better at it. I’ve watched others and their techniques to develop my own. I encourage you to do the same. Take whatever you need from those around you and be authentic to you.
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Brands want to be entertained just as much as your audience does. Adding to your skill sets is a must. Start doing your homework and applying it to your craft.
I remember when I slapped together my first video and felt so proud of my efforts. Although it isn't my best work to date, it was my best at that time. Step outside your comfort zone and start trying things you haven’t done before. No one is born an expert, but they all started somewhere. It Beyonce 20 plus years to become Beyonce.
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Most importantly as you grow your skills you’ll be able to partner with brands and negotiate your rate based on your value. If you thought blogging was easy think again. This a growing business that keeps us all on our toes.
If interested reserve your spot in my first course below!